Trust The Bum

Why? Because we make our products for our very own kids, so every detail matters. Our plant-based collection is super gentle and uses the best ingredients for delicate and sensitive skin — no synthetic fragrances, sulfates, parabens or phthalates. We love what we make and hope you love ‘em too.

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Meet Our B Team

We wanna show our little ones the world and let them be free to explore the things they really love.

Our Rad Lil Crew

What Do Babies Wanna Smell Like?

Introducing Our New Banana Coconut Scent. Same gentle, plant-based formulas we know and trust, with a new scent we really love.

Find Out
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And your wildest dreams will come true

@babybum / #trustthebum